Leading brand portfolio
OFFICE AND OFFSPRING: ICONIC LONDON BRANDS
From the fashion capital of London, Office and Offspring are ideally placed to collaborate with the leading international footwear brands to deliver the most relevant and fashionable merchandise in the marketplace.
Office is an omni-channel retailer of fashion-forward footwear with a unique offering of own-branded fashion shoes and branded ‘in-demand’ footwear and sneakers. Office focuses on the fashion-savvy London girl, bringing her the latest shoe and sneaker styles from world-renowned brands, and is strategically positioned with all the major international brands as
'The omni-channel hub for her and all her footwear needs'
The Office customer is typically inspired by Instagram and sees Office as a leader on style. Being on-trend is essential and she wants a true omni-channel shopping experience, visiting Office across channels at least once a month.
Offspring is a ‘sneaker boutique’ offering high-end fashion sportswear and has been at the forefront of collaboration with an extensive collection of special projects with global brands including Adidas, Nike, Converse and Vans. Offspring is the most engaged sneaker retailer in the world and the Offspring ‘community’ on Instagram is one of a kind and drives customer engagement and associated support through the brand’s unique positioning as
“The most authentic and connected sneaker community globally”
The Office brand accounted for 78% of sales in 2021 (2020: 82%) with the contribution from Offspring at 22% (2020: 18%).